Blalock Lecture: "Choices and Challenges in Pre-
When: Tuesday, July 21 at 7:30 p.m. EDT
Presenter: Scott Keeter, Pew Research Center
Zoom URL to join the lecture (live captioning available)
The ICPSR Summer Program would like to invite you to tonight's Blalock lecture! These lectures are FREE and open to the public.
"Choices and Challenges in Pre-election Polling" will be given by Scott Keeter, Pew Research Center.
Abstract: Pre-election polling is a specialized application of survey research that faces most of the same challenges as more general surveys but also a number of additional ones. It is also one of the few applications of survey research where an objective reality – the actual outcome of the election – will be available for judging the accuracy of the survey. This presentation will describe the landscape of contemporary pre-election polling, including who is doing it, what kinds of samples are being used, what modes are employed, how likely voters are identified, how the polls are weighted and how accurate pre-election polls have been in recent years.
Bio: Scott Keeter is a senior survey advisor at Pew Research Center. In this role, he provides methodological guidance to all of Pew Research Center’s research areas. An expert on American public opinion and political behavior, he is co-author of four books, including What Americans Know about Politics and Why It Matters (Yale University Press), A New Engagement? Political Participation, Civic Life, and the Changing American Citizen (Oxford University Press), The Diminishing Divide: Religion’s Changing Role in American Politics (Brookings Institution Press), and Uninformed Choice: The Failure of the New Presidential Nominating System (Praeger). He has also published numerous articles on survey methodology.
Prior to joining Pew Research Center, he taught at George Mason University, Rutgers University and Virginia Commonwealth University, where he also directed a survey research center. Keeter is a graduate of Davidson College and received his doctorate in political science from the University of North Carolina. He is a past president of the American Association for Public Opinion Research (AAPOR). In 2016, Keeter won AAPOR’s highest honor, the AAPOR Award for Lifetime Achievement, for “outstanding contributions to the field of public opinion research.”